The fourth edition of Flamenco Fashion Show Granada presented its young designers competition at the stunning Hotel Palacio de Santa Paula, a former 12th-century Moorish house and later a 16th-century convent.
This year, the highly regarded competition—already recognized at a national level—was able to go ahead, at least for new talents. Established designers from the city, such as Antonio Gutiérrez, Hita y Arcos, Rosa Peula, Rebeca Moda Flamenca, and others, had to settle, due to the pandemic, for showcasing and selling their creations on pasarelaflamencagranada.com, which we encourage you to visit.
We are pleased to introduce the young designers who were selected from over 50 applicants from both within and outside Andalusia—highlighting the strong desire to return to live runway shows.
- Alberto Carmona and his dress “Kusama,” born from the fusion of Yayoi Kusama’s psychedelic art and flamenco tradition.
- Alejandro Andana, with the design “Papelillos de Cai,” draws inspiration from the Cádiz carnivals and the traditional piconera costume, as a true native of Cádiz.
- Amparo Peña presents “Alma,” an elegant, natural, and timeless flamenca. Amparo comes from Seville and offers a very romantic style.
- Andrea González showcases her revolutionary “Memphis Polka Dot.” Inspired by the 80s Memphis style, she combines striking prints.
- Ángela Gómez has created a special tribute with “A Dress for the Sky.” This designer from Toledo symbolizes the sky and its sparkle using soft, transparent tulle reflecting stars.
- Cynthia Bernal opts for “Black and White,” blending dandy and masculine styles to create a truly unique flamenca look.
- Francisco Rivillas and his “Zarzamora” have reinvented the dress for strolling through the fair or the city. This proposal was inspired by Lola Flores. Francisco won second prize, which consists of 30 hours of a course of his choice at Estación Diseño.
- Gema Valero brings the color orange with “Luz Deseada.” Inspired by the autumnal nature of her hometown, Pinar del Rey, it reflects on life’s changes.
- Guillermo Jiménez presents the very elegant “Ella.” His design advocates for and brings visibility to all women, especially the transgender community.
- Jessica Castro represents the modern woman with “Ímpetu” — hardworking, determined, and breaking the conventional mold.
- Jesús Salamanca is inspired by the moonlight reflected on the Mediterranean and has presented “Ayla.” Calm and elegant.
- José Francisco García is the winner of the competition with “Granada Dorada.” The cultural richness, golden highlights, and pure white are a tribute to the city of Granada. This first prize includes a Master’s degree in Fashion Communication and Management from ESCO and a pack of bottles from Bodegas Carayol and Castellar.
- Maricarmen Sáez pays tribute to everyone who has helped during this difficult year with “Adhara.”
- Marta Molina brings a “Nueva Primavera,” blending polka dots and flowers in a feminine and sheer two-piece design.
- Marta Ruiz designs “Desmayo Rosa,” mimicking flower petals on the skirt in shades of pink and burgundy.
- Mercedes Coloma inspires us with “Tina,” a flamenco dress that is feminine and highlights the woman’s silhouette, set against the backdrop of the disco revolution of the 1970s.
- Pablo Villén took our breath away with sheer fabrics and a dramatic coat dedicated to Rocío Jurado, titled “Ay, mi Rocío!” Without a doubt, the most surprising piece.
- Paula Tobías brings strength and character to the runway with “El Poema,” a reflection on Emily Dickinson’s work that reveals the other side of silence and solitude.
- Ricardo Júdez labels his black dress with the number “68.” This designer from Zaragoza draws inspiration from urban fashion and architecture.
- Rocío Ballesteros takes us to Priego de Córdoba with “Baguh.” A coat made from Alpujarras fabric that evokes the craftsmanship of the Kingdom of Granada.
- Verónica Rodríguez presents “Resilience” in red and black, symbolizing taking firm steps through life in the face of adversity.
The jury for this edition was made up of notable figures and representatives from Granada’s fashion scene:
- Maripi Robles, Director of Pasarela Flamenca Granada
- Lucía Garrido, Councillor for Culture, Granada City Council
- Fátima Gómez, Vice President of the Granada Provincial Council
- Raquel Ruz, Councillor of Granada City Council and project promoter
- Antonio Gutiérrez, Carlos Checa, and María Francés, Designers
- Esther Filantrópica, Stylist and Director of La Guía de Moda
- Ana Sáez, Influencer
Pictures @ferminius
While the jury deliberated, the winner of the third edition walked the runway wearing pieces inspired by the competition’s winning design. These beautiful and summery creations by María Zapata stood out.
We would like to highlight the excellent work of Agencia Aire for directing the show, and DyD Imagen Integral for makeup and hairstyling.
It was a truly unique Sunday morning, filled with ruffles and the excitement of walking the runway. We hope the next edition arrives soon, as we’re eager to see Pasarela Flamenca Granada in full force in 2022. Where will it be next time?
